Make your home stand out with Kelly Murzynsky and Bob Maiocco & 8z Real Estate
Our clients LOVE the way their homes are listed, marketed and sold. Why? Because Kelly and Bob and the marketing team at 8z use best in class resources, state of the art marketing techniques that work and a consistent, tried and true approach to selling your home based on the fundamentals of marketing: The 3 P's --
Product--your house and how we can work together to make it shine among the competition
Price-- We'll help you analyze the comparable recent sales to accurately price your home to sell well in today's market.
Promotions- Our specialty! The more ready, willing and able buyers that see your home the more it will sell for. We use every marketing channel to make sure we cast a broad net of information so that prospects see your home everywhere!
Today's technology makes it easier than ever for consumers to view and research virtually any listing on the market. Prospects can can click a button, and find homes on Zillow, Trulia, and countless other sites. Seller's can speculate or advertise without even intending to sell on many real estate portals--and with no accountability for accuracy.
Unfortunately, that can make it hard for Buyers to distinguish one listing from another. After a certain point, they all tend to look the same and buyers can get frustrated about the actual availability of listings.
We make sure our listings stand out from the crowd, by raising the bar when it comes to advertising our listings.
Not only do we syndicate to the most trafficked web sites available:
But we also create a custom, engaging web page for every one of our listings. This allows us to promote the unique and compelling facts about our homes in a format that we control to highlight and accentuate the positives and present our listings most effectively.
How we do it:
We'll use the best resources - including drones and steady cams to find and promote the unique and compelling features of your home to intrigue buyers and help them value your home over the competing homes.
HD Home Video Tours
We know that Buyers want to see rich media... and lots of it.
Every listing we take receives professional photography; that's been a standard of ours for years. We also provide amazing 3D scan technology giving potential buyers an engaging way to explore your home before they even visit Evergreen.
We've partnered with the right professionals and invested in the newest technologies to make sure our listings have every advantage we can provide over the competition. We are committed to exploring new methods and new platforms as they come available to make sure our listings are at the leading edge of the marketplace--and the top of the list!
Painting the Picture
Your home is unique and your marketing must reflect that to attract the discerning buyers that will recognize the nuances that make your home special. We take the time and make the effort of true marketing specialists to describe your home with enticing words, captivating photos and descriptive tools like floor plans, 3d scans, close up "macro" imagery and more.
We know that every home has its own unique story, and homebuyers in Evergreen care about that story!
Blending all these techniques into an easily accessible and comfortable format helps us tell your home's story in a way that buyers want to pay attention to.
We know how important it is to price your home accurately, especially with computer generated estimates being so inaccurate. Did you know that "guesstimates" can be off by 15.2% in Jefferson County?
I'll pour over scattergrams, area data, and recent sales in the area so you can trust we have come to an accurate listing price for your home. My goal is for you to be sure that we are going to get top dollar for your home. Being an expert in the Evergreen area makes this process go smoothly, as there isn't a neighborhood that I don't know!
Our Beautifully User-Friendly Website
The biggest reason we're able to attract so much attention is because we can control the presentation of it on our website.
The MLS, listing portals, and most broker sites all pretty much follow the same standard formatting. On the local MLS or Zillow, there is little freedom to change the content or descriptions. On Evergreen-real-estate.com, the shackles have been released and we're free to show your home the way we envision it. This gives us the power and flexibility to accentuate the unique and compelling positives of your home.
But none of that matters if nobody sees the description, photos, and videos!
How do we get Buyers to our website to see it? We employ SEVERAL different strategies, but chief among them is Facebook Marketing.
We know that Facebook is only getting bigger - in fact, it's said that it's even bigger than Google!
THE MARKET LEADERS
IN FACEBOOK ADVERTISING.
Our listings are uniquely positioned with the highest levels of visibility among targeted prospects! We employ state of the art targeting techniques that other brokerages haven't figured out yet - while our clients are benefiting from increased traffic.
We understand people don't go to Facebook to buy a home. But we know the people who are buying homes are on Facebook.
More than once, we've heard stories like: "We weren't looking to buy a home, but we saw your listing on Facebook and realized we had to have it".
Results = Unique Buyer Lead Generation
By combining all of the strategies above, we get REAL results for our clients.
Watch and Read Actual Client Reviews
We take great pride in delivering a high level of service to our clients that not only meets their expectations but exceeds those expectations. But don't just take my word for it, see and read what our clients have to say in their own words.